Poland is a state popular owing to various reasons. At present it is believed to have a relatively well-qualified workforce, exceptionally in the IT topic. Therefore, if we would like to make our company more popular than in the past, we ought to, first of all, focus on the online marketing. This topic is developing substantially quickly, which is indicated by the fact that in the modern societies a connection to the Internet is provided in almost every little household . Thanks to that fact significant number of interactive agency Poland has been grounded in recent years and, in most cases, their financial condition is at least stable.